Mojang teams up with Telltale for MineCraft: Story Mode

Kyle Orland at Ars:

Despite the name, Story Mode isn’t an additional campaign in the core Minecraft game, but a separate, “narrative-driven” episodic series in the standard Telltale model. That means a story that’s “driven by player choice,” which integrates “new characters with familiar themes, in an entirely original Minecraft experience, inspired by the Minecraft community and the game that continues to inspire a generation,” according to Telltale’s announcement.

Seems like a smart move to me. Mojang insists that it’s just another part of the Minecraft experience:

We’re not intending on creating an “official” story for Steve, or explaining the world of Minecraft in detail. It will be a cool game.